Product Marketing Manager opportunity with an Artificial Intelligence (AI) startup.
Our client is looking for an experienced Product Marketing Manager to work with the senior management team to lead on marketing and contribute to finding market fit and ensuring the growth of their user base. You will need to have previously worked for a tech startup and understand what is required to promote a product and gain significant traction, from discovery, user research, and iterations through to launch and beyond.
This role would suit someone who is experienced in helping define go-to-market strategies and loves the challenge of trying out different approaches to gain traction and can learn from both their successes and failures.
About the role:
- Deep-dive into the market and customer profiles, and from your learnings, play a key part in defining product-market fit
- Contribute to product discovery
- Lead on the product marketing strategy to realise our client’s goals
- Develop the go-to-market plan, product positioning and marketing message to reach the widest customer base
- Able to understand complex concepts and translate into easily understandable business speak
- Responsible for handling the company’s communications and translating complex data into easily digestible information for customers
- Take ownership of content generation (web, blog, white papers, etc.) and digital marketing
- Degree-level education
- Several years’ experience in a product marketing role for a tech startup
- Excited by the AI industry
- You are used to working closely with a product team on defining market fit
- Confident and eager to take on ownership of a company’s communications function
- All-round content marketing experience from writing blogs and case studies to drafting landing pages and lead generation
In return our client offers a competitive salary of £50k – £55k, dependent on experience plus equity (package circa £70k) and great career prospects to move into a more senior role. Flexible working and remote working arrangements with company retreats every 4 months once it is safe to do so.